It’s been an amazing week for the Britney publicity machine after she accidentally announced to a Tampa arena that her lady parts were hanging out of her outfit. The video for If U Seek Amy, then, is like the icing on top of the wardrobe malfunction cake.
Important facts about the video:
- It’s framed by some very clever intertextuality. Media Studies students will be analyzing this for years.
- It subverts the American suburban idyll paradigm by juxtaposing racy dance routines with the nuclear family to suggest that the American dream is doused in artifice.
- All of the boys and all of the girls are begging to if you seek A her.